Printing business refers to a process of producing images and writing on a medium through ink. To carry out production, a printing press is also needed. This printing can be produced in units or in large quantities.


Based on the type of product, of course the printing business can be categorized as a business in the service sector. You see, when you run a business in this field, you will not immediately present the product or produce the goods you sell. Instead, a production will be carried out when there is a request from the customer. After that, the customer will also pay for the services you provide. Well, the production process in the printing business can basically be divided into several types, such as the following 5 printing techniques!


1. Rotogravure


For most people, especially those who are not involved in the printing business, the technique of using a rotogravure printing machine may not sound familiar. You see, this type of printing is not as popular as digital printing or offset printing. Well, actually rotogravure refers to a type of printing machine that produces large amounts of printing results. In addition, the basic material used is plastic. In addition to producing good image quality, the use of rotogravure printing machines can also make customers more cost-effective.

[Also read: Able to Support Women’s Empowerment, This Is What Womenpreneurs Need To Do!]


2. Screen printing


Well, if this type of printing is one type of printing manually. You see, the screen printing process is carried out directly at the top of the screen which has previously been given ink and has been given media for printing. This media can also be of various types, ranging from plastic, paper, and cloth. Usually, these screen printing orders are made in large quantities, from tens to hundreds. Meanwhile, screen printing business actors also need to distinguish how to screen print media made of cloth with media made of plastic.


3. Digital Printing


You could say, this type of business is one of the most popular types of printing business. Moreover, there are various needs that can be presented by digital printing services. Some examples include mugs, banners, brand stickers, brochures, banners, and cards. So, why does this type of business tend to be sought after by customers? Apparently, apart from being able to print in a relatively timely manner, digital printing can also accept orders in small quantities!

[Also read: Providing Various Types of Products, These are The Potential of the Printing Business]


4. Flexo


This type of printing is also known as a flexible type of printing. You see, the flexo printing technique allows the machine to print on most media surfaces, from labels, metallic films, cardboard, fabrics, and so on. Not surprisingly, flexo is often the choice for your customers who are in need of packaging for their products.


5. Offset Printing


While digital printing can print on a variety of media such as banners and mugs, offset printing tends to produce products that use paper as a base material. So, customers who want to print books, letterhead, envelopes, brochures, magazines, cardboard, paper bags, and other products that use paper and cardboard can choose offset printing services. Usually orders for offset printing will also be made in large quantities, such as 1000 or more.


The division of the types of printing techniques must of course be adjusted to customer needs. You see, each type of printing has different results. And besides adjusting the printing method to customer requests, make sure you also provide various types of payments through the Cashlez App so that customers can transact cashless more easily!


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