The fasting month is one of the opportunities for businesses to maximize sales results, both those whose businesses are permanent and those whose businesses are ony temporary. As we know, there are various types of promising businesses in the month of Ramadan, one of which is selling takjil. Besides being easy to run, takjil business is also quite diverse, ranging from various drinks, compote, to snacks such as fried foods. Well, if you are one of the takjil businesses, don’t forget to follow the following 7 tips so that your takjil business is sold effectively!
1. Decide in advance, want to produce your own or sell other people’s product
Before you sell takjil, you must first determine whether you want to make your own takjil or sell takjil made by others. If you want to make your own, of course you have to ensure the quality of taste and price range. Meanwhile, if you want to sell other people’s product, make sure the takjil quality is great. In addition, you also have to adjust the sales price from the basic price you get.
2. Conduct a survey first
Although many are hunted before fasting, we cannot deny that competition between takjil sellers is very tight. Therefore, it is better for you to do a survey in advance to ensure that the takjil that you make is loved by many people. Not only that, you also have to make sure that people can easily place an order, even though they cannot come directly to your place of business.
3. Invite the people closest to you
Selling takjil alone before breaking fast time will certainly be boring. So you stay motivated, try to invite your family members or friends to promote the products you sell. This will help you to attract potential customers. Moreover, now the government is still struggling to fight the spread of the Corona virus through social restrictions. Therefore, you have to make the most of social media.
4. Calculate all income and expenses
Although the business that you currently run is a side business, you should not underestimate the income and expenses that you have done. Because without monitoring finances, you can’t know how successful your business is. Fortunately, at the present time, you don’t need to bother counting manually because there is Cashlez which has a free transaction recording feature. You can find out the recapitulation of transactions in real time.
5. Manage your time as best you can
One of the challenges faced by takjil sellers is limited time. The food that you have bought in the morning should be processed before half past 3 in the afternoon so you can directly offer various takjil. So the more you are late providing it, the smaller your chance of getting buyers.
6. Decide the amount of takjil that you want to sell
Takjil is not food that can last long. Therefore, you should estimate how many takjil can be sold in one day. Because if it’s not sold out, the takjil will be easily stale. So even if you have takjil left, you can give it to people who need it.
7. Prepare various payment options to ease your customers
As explained earlier, Indonesia is currently still struggling to break the chain of distribution of Covid-19. Therefore, you are advised to promote takjil online. Meanwhile, customers who want to buy are also advised to make long-distance transactions, for example through online payment from Cashlez Link and Virtual Account Artajasa (ATM-B).
In the midst of the Covid-19 pandemic, you can still do takjil business smoothly as long as you can make adjustments. All the best for your takjil business!

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